The Food and Drug Administration rolled out its long-anticipated new food labels Friday, and they’ll include new details on how much sugar is in food and some telltale signs that Americans eat more than they used to.
They won’t look much different from the old labels, but they’ll have to use slightly larger and bolder type, and they will make sure that customers aren’t fooled into thinking a giant bag of potato chips only has a quarter of calories, fat and salt it really does.
That’s because the new labels will have to reflect what people really eat, not what they should eat. So even if a package of caramel corn is meant to serve six, the label will have to acknowledge that it’s most likely going to be scarfed down by a single person.
“In addition to added sugars, new nutrients that must be declared include Vitamin D, which is important in bone development, and potassium, which is good for controlling blood pressure; both nutrients of which people aren’t getting enough,” FDA administrator Dr. Robert Califf said in a blog post.
“This is not about telling people what they should eat. It’s about making sure that they know what they’re eating,” Califf added.